Trademark registration is the official process that places your business name, logo or slogan under legal protection. In Turkey, applications are filed with the Turkish Patent and Trademark Office (TÜRKPATENT) and examined under Industrial Property Law No. 6769. This guide walks through every stage — from the pre-filing search to receiving your registration certificate — using the current 2026 process.
Why Trademark Registration Matters
A registered trademark gives you an exclusive right to use that sign. You can stop competitors from using an identical or confusingly similar name, take legal action against counterfeiters, and treat your brand as an asset you can assign, licence or franchise. Using a mark without registration leaves you exposed both to losing your rights and to someone else registering your brand first.
Step 1: Run a Trademark Search
Before filing, checking whether your chosen sign has already been registered is critical. If an identical or similar mark exists in the same class, your application can be refused. At this stage you must assess not only exact matches but also visual, phonetic and conceptual similarity. See our guide on How to Do a Trademark Search for the method.
Step 2: Choose the Right Classes
Trademark protection only covers the goods and services classes you select in your application. The international Nice Classification divides goods and services into 45 classes. Selecting classes that cover both your current activity and your growth plans defines the scope of your protection. Choosing the wrong classes can leave your brand effectively unprotected. For detail, see Trademark Classes and the Nice Classification.
Step 3: Prepare Your Application Documents
The core information required for filing is:
- Identity/company details of the applicant
- A representation of the mark (word, logo or combined image)
- The list of goods and services for which protection is sought (classes)
- A power of attorney, if you are filing through a representative
For the full list, see Documents Required for Trademark Registration.
Step 4: File with TÜRKPATENT
The application is filed electronically through TÜRKPATENT's online system and the filing fee is paid. Because the filing date determines your priority over anyone applying for the same mark after you, filing early is an advantage.
Step 5: Examination and Publication
TÜRKPATENT first carries out a formal examination, then reviews the application on absolute grounds for refusal (Art. 5 IPL). If there are no issues, your mark is published in the Official Trademark Bulletin and a two-month opposition period begins, during which third parties may oppose your application.
Step 6: Registration and Certificate
If no opposition is filed — or oppositions are resolved in your favour — the mark is registered once the registration certificate fee is paid, and your certificate is issued. Protection lasts 10 years from the application date and can be extended indefinitely by renewing every 10 years.
How Long Does It Take?
An application that proceeds without complications usually results in registration within 6–12 months. Refusals or oppositions can extend this. For the full timeline, read How Long Does Trademark Registration Take?
Get Professional Support
Trademark registration involves technical and legal detail; mistakes in class selection or similarity assessment can cost you your rights. Webx manages the entire process on your behalf, from search to registration. Explore our services or contact us for a free preliminary assessment.