Expert content, legal guides, industry news — everything you need to know to protect your brand.
The Webx blog explains trademark and intellectual property procedures the way they actually work in practice. The articles here cover every stage in the life of a trademark: pre-filing similarity research, choosing the right class, examination by TÜRKPATENT, opposition to publication and the routes available against a refusal, the use requirement after registration, renewal, assignment and licensing. Everything is written against Industrial Property Law No. 6769 and TÜRKPATENT's current practice, and articles are updated when the legislation or the office's practice changes.
The posts are grouped so you can find what you need quickly. Start with Guides to learn the process end to end, use Trademark Classes to decide where to file, turn to Refusals & Oppositions if your application was rejected or someone opposed your mark, read Legal for infringement and litigation, and see International for protection abroad. Questions specific to your sector or company structure live under By Industry and For Businesses, while budgeting is covered in Pricing.
These articles are general information and do not replace advice on your own file. If you want to know which route fits your brand, start with a free preliminary search.
The deadline for opposing a trademark application is two months from publication in the bulletin. We summarise how it is calculated, the other deadlines in the process, and what is...
Observations are the only document through which you exercise your right to be heard. We cover the one-month deadline, the structure of the submission and the arguments that change outcomes.
A wrong class is usually discovered only after the certificate arrives. We set out the consequences of missing, excess and mistaken class selection, and which corrections are possible.
The right to oppose is not confined to registered proprietors. Trade name owners, unregistered users and — on absolute grounds — anyone at all may oppose.
There is no formula for the right number of classes; it comes from balancing use, risk and cost. Too few and too many each carry their own price.
In digital services the nature of the work decides the class: advertising and management 35, content production 41, platforms 42, communications infrastructure 38.
Mobile apps fall into class 9 because they are a downloaded product. The service behind the app maps to a different class; we explain the distinction.
The core of education services is class 41. Online platforms, downloadable content and printed material fall into separate classes; we explain which you need.
There is no single class for consultancy; the subject matter decides it. We map the five main consulting fields onto their classes.
In construction the class turns on the difference between building and selling: building is class 37, selling and managing is class 36. Project marks are a separate question.
If you couldn't find an answer in our blog posts, our trademark experts will be happy to provide personal consultation.
